SALES VIDEOS

The media that’s increasing revenue and response rates in the US by up to four times! Could your business do with a four-fold increase in revenue? What would it mean to you to suddenly have four times as many customers? How about if your marketing response rates suddenly multiplied by a factor of four?

Well, it’s happening. To businesses just like yours.

Who use sales videos.

Compared to static-image and/or text-based marketing, it’s all about trust.

Which is interesting. And valuable.

A well made sales video differs from written sales products in one important way. The catchy headline and lead, the benefits, the calls to action, are all still there. But you’ve got someone looking you in the eye as they say it. Which creates a connection, difficult to replicate with words alone. Does it really create a level of trust? TV advertisers and infomercial producers certainly believe so, and they’ve been successful with it for many years.

There are no rules to how your business might do it. Sales videos can be used attached to email campaigns and landing pages. They can be placed on any of your site pages. Written text can be included or added, so people can just read it without audio. The video could be in addition to the primary sales material, to add tutorials or other useful information, in a different format. They can be all business, or you can have a bit of fun with them. Dollar Shave Club uses them beautifully; in fact on the back of their great product and their viral ads, they now compete with Gilette in some very big business indeed. 

You don’t have to be in front of the camera either, if you’re the shy type. You can use powerpoint, animation, testimonials from clients, clips of staff talking about your products, even hire actors. Your options are limited only by your imagination.

We can create the script, edit for presentation, and market it online.

Grab your chance to go viral. 

Contact us today to talk about how this could work for your business.